Marketing Assistant (Part-time)

Job Description

Job Overview
We are seeking a motivated and detail-oriented Marketing Assistant to join our dynamic marketing team. The ideal candidate will play a crucial role in supporting various marketing initiatives, contributing to the development and execution of marketing strategies that enhance brand awareness and drive engagement. This position is perfect for someone looking to gain hands-on experience in a fast-paced environment while developing their skills in digital marketing, analytics, and content creation.

Duties

• Develop, schedule, and manage content creation and implementation of marketing campaigns across multiple channels, including social media, email, and digital platforms, engaging with audiences and growing the brand’s online presence.
• Manage and update content on the company’s website, ensuring information is current, engaging, and aligned with the brand’s voice, while maintaining a high-quality presentation across all digital channels.
• Create visually compelling and informative PowerPoint presentations for marketing campaigns, pitches, and internal reporting.
• Collaborating with the Creative Marketing Director to design appealing marketing materials including brochures, email templates, banners, and other promotional assets using various digital design software to support the marketing strategy.
• Conduct market research to identify trends, competitive analysis, and consumer preferences that inform marketing strategies.
• Support SEO efforts by optimizing website content and monitoring performance metrics.
• Utilize analytics tools to track campaign performance and generate reports for evaluation.
• Help maintain the e-commerce platform by updating product listings and monitoring inventory levels.
• Assist in organizing promotional events and campaigns, including logistics and post-event analysis.

Skills

• Strong expertise in social media management (Facebook, Instagram, LinkedIn, X (Twitter), etc.).
• Experience with web content management systems (e.g., Word Press, Elementor, ShowIt etc.).
• Proficient in PowerPoint with an ability to create professional and persuasive presentations.
• Skilled in designing and creating marketing materials using tools like Canva, Cap Cut, and Adobe Lightroom or similar.
• Proficiency in SEO techniques and best practices.
• Strong research skills with the ability to analyze data effectively.
• Knowledge of Google Analytics or similar tools for tracking website performance.
• Experience or coursework in digital marketing strategies is preferred.
• Familiarity with e-commerce platforms and online retailing concepts.
• Strong organizational skills with attention to detail and the ability to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• A creative, detail-oriented approach to all tasks, with the ability to juggle multiple projects and meet deadlines.

Qualifications

• Bachelor’s in Marketing, Communications, or a related field is preferred.
• Previous experience in a marketing role, an asset.
• Knowledge of SEO and digital marketing best practices is a plus.

Join our team as a Marketing Assistant where you can grow your career while contributing to exciting projects that make a difference!

Job Type: Part-time

Pay: $18.00-$20.00 per hour

Expected hours: 20 per week

Flexible language requirement:

• French not required

Schedule:

• Monday to Friday
• Weekends as needed

Education:

• Secondary School (required)

Work Location: In person

Expected start date: 2025-01-22